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E-Media

E-Media
MId

Mid-Collegiate Experience

3 Mid-Collegiate Experience credits required

The remaining 18 credits in E-Media classes are electives.  Choose your electives carefully because you will only be permitted to take six of them.  This policy is in place to assure that all students have the chance to take electives in a timely manner.  Students must take at least one MCE (Mid-collegiate experience) course and select a Capstone from options below or from required internship course.

 

 

Post Production

Post Production - EMED3002

Editing is the means by which raw image and sound are transformed into sequences with narrative development. This course examines the mechanics, aesthetics, and theory of editing wherein students analyze, critique and edit a range of hands-on production assignments. During the semester, students explore the various theoretical, technical, and aesthetic tasks and decisions involved in editing on an Avid HD digital nonlinear editing system. Through demonstrations and hands-on application, students become familiar with the technical, conceptual, theoretical and aesthetic processes involved in editing in a digital non-linear editing environment. By semesters end, EACH student will work with producers from the SCP (EMED 3001) class in taking a project through the entire on-line postproduc on process, ingesting footage, preparing a roughcut, and then a final cut. Discussions and exercises will cover advanced post production concepts, techniques and aesthetics, as well as an overview of the various edit configurations, applications and hardware used in contemporary television, independent film and video, commercial, and corporate production. 

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED2025

News Writing and Production

News Writing and Production - EMED3003

This course gives students the background and skills to write and produce news stories for television, the Internet, and other media content providers. The basics of strong and accurate news writing and compelling story-telling are practiced throughout the semester. Skills in shooting and editing video that enhance the stories are developed as well. A guiding premise of the class is that the standards of excellence in jouma!istic story­ telling must apply whether the student is producing a brief message for transmission over a mobile device or a comprehensive long-form video story designed for television. Excellence in journalism includes adherence to ethical and research standards, which will be part of this course.

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED2025

Sound For Picture

Sound for Picture - EMED3006

This course is designed to introduce the student to the fundamentals of sound for picture production and post-production in a professional studio environment. Course topics include general principles and theory for sound for picture production and post-production tools such as digital audio systems, signal processing, hardware controllers, etc. The student will be introduced to beginning music creation and production techniques through the corresponding laboratory phase of this course. The student will be required to demonstrate knowledge of the principles of music creation, dialogue audio preparation, ADR and post-production practices and procedures and apply those principles in various studio project assignments and exercises.

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED2025

Multitrack Music Production

Multitrack Music Production - EMED3007

This course is designed to further introduce the student to the fundamentals of audio engineering and production in a professional music production studio environment  Course topics include general production principles and theory of operation for music production tools such as digital multitrack systems, signal  processing equipment,  mixing consoles and multiple-microphone techniques.  The student will be introduced to basic music production techniques through the corresponding  laboratory phase of this course. The student will be required to demonstrate knowledge of the principles of audio production and apply those principles in various studio assignments, in-class discussions and exercises.

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED2025


New Media 2

New Media 2 - EMED3010

This course focuses on interactive media, usability principles, and the integration of user experience with multimedia for the World Wide Web, computer kiosks, and other platforms. Students create projects that are interdisciplinary, based on various themes and targeted to different demographics. Through lectures, production assignments and critique, the course draws on the fundamentals of interaction design for new media, with an emphasis on user input In a screen-based environment. Topics include information architecture, interface metaphors, interactive interface design, human-computer Interaction (HCI}, prototyping and iterative testing. At the core of this production course is the user-centered design (UCD} philosophy, with its concern for psychological and cultural factors on the one hand, and creative and technical factors on the other.

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED2025

Integrated Media Marketing and Sales

Integrated Media Marketing and Sales - EMED3025

Advertising is the principle stream of revenue for nearly all of the mass media that we encounter everyday. And let's face facts - the business of the mass media is to deliver an "attractive" audience to advertisers. If you're planning a career In the electronic media then you will benefit from a thorough knowledge of role of marketing and sales in any media company. This course will provide each student with a thorough overview of the principles surrounding the design and execution of advertising campaigns as well as practical experience in media sales. In addition, this course will spend considerable time on the ways in which new technology is changing the nature of advertising/sales. 

Semester credits - 3

Pre-requisites;

  • The Media In Your Life - EMED1001
  • Integrated Media Production 1 - EMED1005
  • Integrated Media Production - EMED1006
  • Digital Video Production - EMED2001
  • Digital Audio Production - EMED2006
  • Writing For Media - EMED2015
  • Student Media Practicum - EMED202